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Meet Cate Kassab
Advocate by Nature.
Leader by Design.
Grounded in Truth.
Cate Kassab founded My Upstate Home with a clear purpose: to bring more honesty, clarity, and balance to real estate. She saw firsthand how complexity, hidden incentives, and outdated models often work against buyers, sellers, and even agents themselves.
Her approach is different by design. Cate leads with transparency, thoughtful guidance and a people-first mindset—ensuring clients understand their options, their numbers, and their power at every step. The result is a real estate experience built on trust, not pressure.
Meet Our AssociatesA Clear Path
in real estate
Our Mission
To create a real estate experience rooted in humanity, honesty, and empowerment, where clients and agents thrive through transparency, personalization, and genuine care.
- No one-size-fits-all.
- True Transparency
- People over profit
- Clear fees, clear process
- Tailored Guidance
- Humanity First
Meet UsUpstate Experts, Upstate Results.
Get to know the friendly faces guiding you home. We bring local know-how, honest advice,
and a personal touch to every move.
Our Values Guide Every Move
No one-size-fits-all.
Care isn't policy — it's culture.
Ethics above everything.
Doing what’s right, always.
Empower All.
Thriving agents = thriving clients.
Education first.
Informed clients make confident decisions.
Personalized strategies.
Because your journey is unique.
Community commitment.
Properties change lives — and neighborhoods.
Where We ServeExplore the Upstate, One
Region at a Time
From Greenville to the lake and mountain communities, we serve the Upstate with local insight and thoughtful guidance. Our approach helps clients understand not just where they want to live, but why—connecting them with communities that align with their lifestyle, priorities, and long-term goals.
Browse All CommunitiesFrom Our ClienteleWe Let Them Do The Talking
"Cate made me feel like we're working together. She made me feel like this was just as important to both of us. I felt like I had a partner in selling my home."
Ashley M. Buyer & Seller"With Cate and Tom, there is a sense of serenity. We don't worry about it. We don't wake up at night worried, what are they gonna do?! What's gonna happen?! Cate and Tom have our backs. We chat like family. And that's the real estate agent you want. The agents who are just in it for the transaction, that’s too common. My Upstate Home is rare!"
Michael C. Buyer & Seller"For me, there's no question if I ever decide to sell the current house we just bought, there's no question who I would go to."
Jeff G. Buyer & Seller"They took a lot of time to study the product to make sure they were presenting the product in, in not only a very positive way, but a very honest way. We've had friends that were selling homes and we told 'em, are you kidding me? If you don't go to MyUpstateHome, you're not dealing with the best realtors in the area."
Joe L. Seller"He was always there to help in any way, and his real estate brokerage just did amazing job. I can't say enough about My Upstate Home. They go above and beyond."
Michael F. Buyer & Seller"I think other people that would deal with My Upstate Home would find exactly what we found because I've seen how they actually work with others. We weren't just special. They treat all their customers the way that they treated us, which is fabulous."
Rob & Lauren Buyers & Sellers"Their expertise comes through with sitting at the closing table, the email correspondence. You can really see how much they've researched this area and the properties."
Newton Law Firm Attorneys
Ashley M.
Buyer & Seller
Michael C.
Buyer & Seller
Jeff G.
Buyer & Seller
Joe L.
Seller
Michael F.
Buyer & Seller
Rob & Lauren
Buyers & Sellers
Newton Law Firm
AttorneysFind your place in Upstate SC
Discover homes, explore neighborhoods, and connect with local experts. Your next chapter starts with
a fresh approach to real estate—friendly, transparent, and tailored to you.
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